Expected rise in mail-in voting to alter GOTV dynamics, federal parties need to adjust strategies for the next election, say political players

In low voter turnout elections, Get Out the Vote is even more important than it is in high voter turnout elections, says Mike McDonald, the former manager of Christy Clark’s successful 2013 election campaign.
Prime Minister Justin Trudeau, pictured on Parliament Hill, on Nov. 3, 2020. Political strategists say that all parties need to readjust their GOTV strategies because of the increased use of mail-in ballots in election campaigns during the COVID-19 pandemic.
If the next federal election is held before the COVID-19 pandemic is over, millions of people are expected to use mail-in ballots, according to Elections Canada, and political players are advising candidates and political parties to make adjustments in their Get Out the Vote strategies. The use of ...

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