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Éric Blais


Justin Trudeau is just not ready—to quit

Staying on as Liberal leader is about proving his critics wrong, finishing the job he started in 2015, and defeating an opponent he visibly dislikes.

opinion | BY ÉRIC BLAIS | November 7, 2024

The Liberals’ greatest communication failure

How poor messaging on carbon pricing undermined Justin Trudeau’s climate agenda.

opinion | BY ÉRIC BLAIS | October 23, 2024

The case for a high-speed train between Quebec and Ontario

A high-speed train would be more than just a faster way to travel; it could serve as a literal and symbolic link between Quebec and Ontario.

opinion | BY ÉRIC BLAIS | October 3, 2024

Blanchet’s Bloc in a position to milk the Liberals for all they’re worth

A Bloc-Liberal partnership is like a common-law relationship, the kind that’s popular in Quebec where two people live together for economic reasons long after the romance has faded.

opinion | BY ÉRIC BLAIS | September 18, 2024

From soap to votes: navigating uncertainty in marketing and political campaigns

The Next Campaign Summit offered cross-party insight on campaign strategy successes and pitfalls.

opinion | BY ÉRIC BLAIS | September 13, 2024

The Poilievres’ mom-and-pop shop

In the sea of political merchandise, Anaida Poilievre’s personally curated line stands out.

opinion | BY ÉRIC BLAIS | July 22, 2024

The battle of the memes

Political memes are stubbornly shaping our perceptions of party leaders.

opinion | BY ÉRIC BLAIS | February 19, 2024

The Liberals are paying the price for timid Government of Canada advertising

The government should embrace a bolder, more strategic, and creative approach to promoting its climate change initiatives.

opinion | BY ÉRIC BLAIS | January 31, 2024

Anaida Poilievre’s Quebec charm offensive

Given the strategic importance of having strong representation from Quebec in a potential Poilievre government, the Conservative leader’s wife is now likely to be centre stage in the province.

opinion | BY ÉRIC BLAIS | December 14, 2023