Feds should focus on gauging ‘wariness’ of COVID measures, says strategist, after public opinion research spending dip in 2019-20

The feds spent $11.3-million on public opinion research in 2019-20, but researchers expect that figure to rise as the government works to gauge reaction to COVID-19 relief measures.

Health Canada and the Public Health Agency of Canada, which are overseen by Health Minister Patty Hajdu, posted the highest number of custom public opinion research studies and the highest bill at $2.8-million for 2019-20, according to a recent report.The Hill Times photograph by Andrew Meade

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BY PALAK MANGAT

September 9, 2020

The Liberal government spent $11.3-million on public opinion research studies in the last year, but those efforts didn't capture much of the public's reaction to COVID-19 spending, and in turn, experts say Ottawa’s efforts should now shift to gauging Canadians’ eva...

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