‘Easier to advertise cookies than spinach’: Conservatives outspent the Liberals seven-to-one in 2024 advertising
The Liberals’ $2.3-million in digital-focused ads in 2024 demonstrates the lack of confidence the party had in its previous leader and message, says EOK Consults' Harneet Singh.
The federal Conservatives spent more than $16.5-million on advertising in 2024, outgunning the governing Liberals’ $2.3-million by more than seven to one as the governing Grits struggled to gain a foothold against the official opposition's permanent pre-election war footin...
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