COVID-19 is forcing lobbyists to significantly shift their strategies

'You can work with a client to figure out if there is a way in which the client can be helpful, genuinely helpful, and not superficially helpful,' says Joe Jordan of Bluesky Strategy Group on lobbying amidst the coronavirus pandemic.

Hillites gather at an industry event, hosted by the Canadian Media Producers Association in January, for a screening of Cardinal in Ottawa. Lobby days, receptions, and conferences have been effectively cancelled as public health officials work to mitigate the spread of COVID-19. The Hill Times photograph by Andrew Meade

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BY BEATRICE PAEZ, PALAK MANGAT

March 23, 2020

As the federal government ramps up its effort to control the pace of the coronavirus pandemic and stabilize the teetering economy, lobbyists say much of their focus has either pivoted to responding to the immediacy of the crisis, or giving officials the breathing room...

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