How to turn questions into a political weapon

The Jody Wilson-Raybould/SNC Lavalin/PMO controversy provides an example as to how a political strategist can attack an opponent over an issue where innocence or guilt isn’t so clear cut.
Jody Wilson-Raybould, pictured in this file photograph in a Hill scrum. This potential controversy, with all its muddied waters and all its dramatic twists and turns and perhaps its ultimately irresolvable nature, serves to provide a unique learning opportunity for anyone interested in political communications.
OAKVILLE, ONT.—The SNC-Lavalin-Wilson-Raybould controversy, the one that’s currently laying waste to Prime Minister Justin Trudeau’s “Sunny Ways” image, is an issue I’m a little reluctant to take on. Why reluctant? Well, it’s basically because this issue is still more or less in its ...

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