The changing practice of public affairs and what it means for you

Who you know is still important because relationships will always count for a lot, people understandably want to work with those they know, like, and trust, but even the best relationships are no longer a guarantee of success.

OTTAWA—In recent years, public affairs has not only changed its name, morphing from "lobbying" to "government relations" to "public affairs" but has changed significantly in practice. This change has important implications for how organizations approach public affairs and what they should e...

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