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Thursday, July 16, 2026
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Michael McKnight and Coro Strandberg

Michael McKnight is the president and CEO of the United Way British Columbia. Coro Strandberg is chair of the Canadian Purpose Economy Project.


The federal government has a role to play in building a ‘purpose-first’ economy

If we can unlock the finance sector’s engine to create a better world, we can realize a sustainable, equitable future. Sector leaders have already taken action, but the federal government holds the keys to this potential. It should use them.