Pondering Poilievre’s options

Conservatives are hoping Canadians will buy a new, less strident Pierre Poilievre brand. It’s a plan that likely won’t work. But then again, having a plan is certainly better than having no plan.

Conservative Leader Pierre Poilievre's party is running 13 points behind the Liberals. The strategic communication problem this presents to the Conservative Party is obvious: how do you convince Canadian voters to jump aboard a train that seems to be heading in the wrong direction, writes Gerry Nicholls. The Hill Times photograph by Andrew Meade

Opinion

BY GERRY NICHOLLS

March 9, 2026

OAKVILLE, ONT.—Few politicians have had as quick and dramatic a fall from grace as Conservative Party Leader Pierre Poilievre.

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