Trade diversification always failed, this time could be different

While Canada’s digital services exports have grown rapidly, they have not grown as rapidly as those of peers with similar levels of AI research expertise or GDP.

Trade in the future will look very different, since digitally-delivered services trade is the fastest-growing part of global trade in every region of the world, writes Danielle Goldfarb.Photograph courtesy of Alesia Kozik, Pexels.com

Opinion

BY DANIELLE GOLDFARB

February 23, 2026

The Trump trade and geopolitical shocks make it clear that Canada needs to derisk and reduce its dependence on the U.S. market. Canadian leaders have tried and failed to diversify trade many times throughout our history. But trade looks different today. The ability to cheapl...

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