Fixing what isn’t broken: why the CRTC should rethink broadband labels

Rather than enhancing transparency, a mandatory label risks becoming a costly distraction from the issues that matter most to consumers.
Complying with a prescriptive labelling mandate requires service providers to invest unnecessary time, money, and ongoing IT system changes, writes Mark Goldberg.

What started as a straightforward question—how best to measure and present broadband speeds to consumers—has spiralled into a regulatory exercise in search of a problem. 

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