Election ads: from Conservatives’ ‘dark,’ ‘dramatic’ approach to Liberal and NDP’s ‘classic’ and ‘tried and true’

To sway voters, the Liberals, Conservatives and NDP have released ads ranging from 'classic' to 'cringe-worthy,' according to digital communication experts.

Liberal Leader Mark Carney, left, Conservative Andrew Scheer, and NDP Leader Jagmeet Singh. The ad with Scheer, 'Don't text your ex,' was previously available on YouTube, but was removed by April 25 due to a copyright claim by Sony Music Entertainment.Screen capture images courtesy of the Liberal Party, Conservative party, and NDP

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BY JESSE CNOCKAERT

April 28, 2025

Election day is April 28, and advertisements released by the major parties during the campaign are attempting to sway any voters they can to their side.

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