‘Get election ready’: Liberals, Conservatives target base with early election warnings in Facebook ads

The efforts made to reach supporters with a message that an election could come at any time reflects the more unpredictable nature of this Parliament since the fall sitting began.

Prime Minister Justin Trudeau, left, and Conservative Leader Pierre Poilievre are focusing primarily on their parties' own policies in digital ads, instead of purely attacking their opponents.Images courtesy of Meta Ad Library/Liberal Party and Conservative Party

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BY STEPHEN JEFFERY

October 21, 2024

Both the Liberals and Conservatives are readying their supporters for an election, using their advertising on Facebook and Instagram to stress that instability in the minority Parliament could result in Canadians going to the polls at any time.

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