Liberals need a new narrative

By losing the recent byelection, the Liberals not only lost a chance at creating a good narrative, but also lost control of the narrative. If the party is going to survive this, it’ll need a new story very soon.

Now it’s the media crafting the Liberals' story, with negative headlines such as 'Justin Trudeau, seller of Sunny Ways, has no answer' and 'Justin Trudeau’s political career is over, popping up all over the place, writes Gerry Nicholls. The Hill Times photograph by Andrew Meade

Opinion

BY GERRY NICHOLLS

July 8, 2024

OAKVILLE, ONT.—When the federal Liberals suffered their recent stunning electoral defeat in Toronto-St. Paul's, Ont., they lost more than just a byelection. They also lost a really good narrative.

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