Explaining a fundraising folly

When it comes to fundraising, you need to be creative, not deceptive.
Ontario Progressive Conservative Premier Doug Ford, pictured Sept. 18, 2020, in Ottawa. About a month ago, the Ontario Progressive Conservative Party landed in hot water after it sent out a fundraising letter in an envelope labelled 'important: invoice enclosed.'
OAKVILLE, ONT.—It’s hard to believe that a single fundraising letter could cause a storm of controversy. But it actually happened. About a month ago, the Ontario Progressive Conservative Party landed in hot water after it sent out a fundraising letter in an envelope labelled "important: invoic...

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