The chief medical officers have taught us many things—including how to communicate
We’ve learned from our chief medical officers how to social distance and properly wear a mask. Now people and organizations can also learn how to build trust in the good, old-fashioned way—by being clear and honest.

Canada’s chief medical officers (CMOs) have been celebrated in the media and online. They have dominated the spotlight and elbowed out politicians, celebrities, and professional athletes. Among the many important lessons that we can learn from them is the importance of authenticity. They have buil...
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