Data mining key to winning elections
What most voters do not realize, is that the real targeting work is done long before anyone ever knocks on your door. Data mining permits political campaigns to dig deeply and understand exactly what each individual voter wants.
OTTAWA—Data mining is the key to election wins.
The more tools at your disposal, the easier it is to target volunteer efforts in the most efficient manner.
The 21st century reality for political parties is that the pool of volunteers, primarily non-working women, is shrinking and the way we reac...
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