Pascal Chan, vice-president of strategic policy and supply chains at the Canadian Chamber of Commerce and an in-house lobbyist, said that a good lobbyist needs to be trusted, ‘period.’
Lobbying under Prime Minister Mark Carney’s government requires an increased focus on data, opinion data, economics, and return on investment, say lobbyists.
In the run up to the election, the goal for lobbyists is to educate key decision-makers on their priorities so they can effectively advocate for those interests post-election and hit the ground running, according to GRIC president Hunter Doubt.
Lobbyists anticipate this year’s federal budget could be the last before the next election.